Specialty retail, DIY, hard goods and consumer electronics

SAP for retail.

Specialty retailers in hard goods, do-it-yourself and consumer electronics need scalable cloud capabilities to run more efficiently, connect online and in-store channels around the customer, and see their supply chain clearly enough to grow profitably. Many face supply disruptions and demand-supply imbalances that cause both stock-outs and overstock, forecasts they cannot trust, little insight into how pricing and product mix affect profit, and customer data spread across systems. We address this with SAP Cloud ERP for retail, SAP Order Management Foundation and SAP Customer Checkout, enabling a faster financial close, more accurate data and efficient processes, lower inventory carrying and finance costs, and revenue growth through frictionless purchasing and better in-store conversion.

Retail
01

Optimise operations

Streamlined processes and logistics, accurate inventory and efficient use of people and space.

02

Omnichannel experiences

Digital and physical channels connected for seamless, personalised shopping.

03

Higher profitability

Actionable insight into pricing, product mix and supply chain to cut cost and grow sustainably.

The challenge

What holds retail companies back

  • Distribution centre closures and shipping disruptions break the supply chain.
  • Forecasts are inaccurate and stock cover cannot be measured by product and store.
  • Supply cannot follow demand, so stock piles up in some stores while others run out.
  • The effect of pricing, product mix and cost changes on profit is hard to see.
  • Customer data is siloed, so there is no 360-degree view from demand to delivery.
  • Margins are under constant pressure while customer expectations and ESG rules keep changing.
What SAP brings

The SAP advantage

Reliable order promisesOrder commitments based on real-time stock, for happier customers.
Integrated fulfilmentPick, pack and ship run as one integrated logistics flow.
Granular, real-time reportingStreamlined finance with detailed reporting in real time.
Open receipts in viewReal-time insight into open goods and invoice receipts for finance and procurement.
Smooth logisticsStreamlined inbound and outbound logistics, from supplier to store and customer.
Business value

What companies gain

Outcomes SAP customers in this industry report after moving to a modern SAP core.

  • Faster financial close
  • More control and visibility across stores and channels
  • Highly accurate data and a better user experience
  • Lower total cost of ownership and finance costs
  • Lower inventory carrying cost
  • More efficient processes and merchandising productivity
  • Higher sales through frictionless purchasing
  • Better in-store conversion, foot traffic and sales per employee
  • More on-time deliveries and new revenue models
Questions

SAP for retail, answered.

Is there an SAP ERP designed for retailers?
Yes. SAP Cloud ERP includes retail, fashion and vertical business capabilities for merchandise management, assortment, pricing and store and online fulfilment, with SAP Order Management Foundation and SAP Customer Checkout for omnichannel selling.
Can SAP give one view of stock across stores, warehouses and online?
Yes. With inventory, logistics and order management on one SAP core, every channel sells from the same real-time stock, so order promises are reliable and stock-outs and overstock fall.
How do we start?
Most retailers begin with a short readiness assessment that maps processes, data and integrations, then implement SAP Cloud ERP with a fit-to-standard approach and roll out store by store or channel by channel.

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