Food, beverages, home and personal care

SAP for consumer goods.

Fast-moving consumer goods manufacturers in food, beverages, and home and personal care need a scalable cloud ERP to grow revenue and margin, digitise with agility and automation, and build sustainability and consumer trust. Many still lack real-time visibility of inventory and demand for efficient replenishment, and face growing pressure from data privacy regulation. We address this with SAP Cloud ERP and SAP Digital Manufacturing, which bring a faster financial close, clear productivity gains, a more transparent supply chain and more efficient billing, inventory and trade settlement.

Consumer goods
01

Scalable growth

Agile systems that adapt to market changes and scale with new brands, channels and markets.

02

Better decisions

Real-time insight and analytics for leaders, so operations and strategy run on the same numbers.

03

Seamless digital transformation

Automation, resilience and agility for streamlined processes and transparent operations.

The challenge

What holds consumer goods companies back

  • No real-time view of inventory and demand, so replenishment cannot be demand-driven.
  • Trade promotions, pricing and demand are planned in separate places, so margin leaks between them.
  • Expanding data privacy rules raise the risk and cost of non-compliance.
  • Manual billing and trade settlement slow the cash cycle.
What SAP brings

The SAP advantage

Instant insightLive business insight and transparency for better decisions.
Embedded AI and automationProductivity and agility gains from AI and automation built into everyday processes.
Fast time to valueIndustry best practices delivered by experienced implementation partners.
Proven in the industrySAP serves consumer products companies of every size around the world.
Built for the mid-marketSAP Cloud ERP helps mid-size companies grow profitably and sustainably.
Business value

What companies gain

Outcomes SAP customers in this industry report after moving to a modern SAP core.

  • More efficient billing
  • Lower inventory and better working capital
  • Faster trade and marketing expense settlement
  • Faster financial close
  • A more transparent supply chain
  • Lower days sales outstanding and shorter sales cycles
  • Better trade margin and trade spend effectiveness
Questions

SAP for consumer goods, answered.

Is SAP Cloud ERP suitable for a mid-size FMCG company?
Yes. SAP Cloud ERP (the public cloud edition of S/4HANA) is designed for fast, standard adoption with industry best practices, which suits most mid-size food, beverage and home and personal care manufacturers.
Can SAP connect trade promotions with inventory and demand?
Yes. Running sales, pricing, inventory and finance on one S/4HANA core, with planning in SAP IBP, lets promotions line up with stock and demand signals, so margin is protected.
How fast can we go live?
It depends on scope. Fit-to-standard projects on SAP Cloud ERP are typically much faster than traditional ERP programmes. A short readiness assessment gives you a realistic plan.

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